Email Marketing

This is no joke:
“How an asset you already have could increase your sales by 20 – 35% or more”
The above statement is not an empty claim. While it may be hard to imagine just one small change in your marketing efforts having such a significant impact, the results are undeniable. I’m not big on using hype or fluff to make a point, so I’ll just let the facts speak for themselves: (I included the source of the studies as well)
Once you’re done reading these powerful stats, scroll down to see how you can make them work for you!
Average Return On Investment for email marketing is $57.25 for every 1.00 spent. More than 150% higher ROI than the next highest advertising medium – DMA (Direct Marketing Association)
2/3’s of US Internet users surveyed said email was their preferred channel for written communications. - Exact Target, “2008 Channel Preference Survey” (2008)
67% of respondents prefer email as a communications channel over other online vehicles and 65% believe this will continue to be the case in five years. - Habeas (2008)
83.2% of marketers surveyed chose email marketing as the most important advertising mediums they will use in 2007. - Datran Media Research (2007)
Email drove 73% more sales per marketing dollar than did telemarketing, which generated $8.94 per marketing dollar. - Winterberry Group (2005)
Email delivers the highest ROI by an eye-popping margin: a whopping $57.25 for every dollar spent on it in 2005, compared to $7.08 for every dollar spent on print catalogs, and $22.52 for every dollar spent on non-email Internet marketing. - DMA (2005)
WOW! If those numbers don’t get you pumped up and excited about a shiny new email marketing strategy, then I don’t know what will! It’s clear that email is a powerful marketing vehicle, but there are dangers.
Here are the number 1 most common causes for email marketing failure:
- Marketer is not using a double opt in
- Marketer has low deliverability rate (Often as low as 40 – 50%)
- A large percentage of emails are going into SPAM folders
- Outgoing emails are not segmented into groups
- Personalization is not being used
When the above pieces of the puzzle are missing, the email campaign is never given a chance to take off. Having observed this amongst small businesses far too often, The Legendary Marketer decided to do something about it:
Instant Legendary Email Marketing
This turnkey marketing package takes all of the mystery out of email marketing.
Here’s just a short list of some of the complicated tasks we’re going to take care of for you:
- Built in lead capture form/mechanism (We’ll add it to your website)
- Complete auto-responder setup
- Professional copywriting for first 3 auto-responder messages
- Auto-delivery of auto-responder messages
- Monthly marketing tips and updates on great email promotions sent to you
- Built-in SPAM check and coding check feature
- Auto-send coupons and other special promotions/newsletters each month
See? We take all the guesswork out of the process. You don’t even have to login, as this is a complete ‘hands off’ approach! The technology is there, the messages are loaded, special offers updated and marketing methods put into action… How’s that for a turnkey solution!
The Instant Legendary Email Marketing campaign offers your complete email solution at a very affordable rate. Would you like to learn more? Here’s how to get more information as well as a custom quote immediately:
Legendary Email Marketing Request Form
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